CLR Roasters, LLC (YGYI) Receives Order for 16 Million Pounds of Green Coffee

SAN DIEGO, CA–(Marketwired – Feb 17, 2016) – Youngevity International, Inc. (OTCQX: YGYI) (www.YGYI.com), a global direct marketer of nutritional and lifestyle products and also a vertically-integrated producer of gourmet coffees for the commercial, retail and direct sales channels, announced today that its wholly owned subsidiary, CLR Roasters, has procured contracts for 390 containers of Green Coffee including: strictly high-grown washed Arabica Coffee, Organic Coffees, Naturals, Fair Trade, Rain Forest Alliance, and Stock Lots. The commitments represent $20 million in revenue at current market prices. The Green Coffee program is all Nicaraguan grown coffee and should begin shipping in February 2016 and continue to December 2016 from CLR Roasters’ processing plant in Matagalpa, Nicaragua. The program requires minimum weekly shipments of 250,000 pounds.

Marisol Siles, President of Siles Plantation Family Group said, “We are proud to report our achievements regarding our certifications. It was a joint effort of our employees, the administrative group, HH Export Co. partners Ltda, and CLR Roasters, that lead to obtaining and re-certifying Fair Trade USA, Rainforest, Organic OCIA, UTZ, and Bird friendly certifications from the farms. A great deal of hard work has gone into the overall certification process; however, our efforts continue to pay off. We are excited as we continue to build out our strong, environmentally sustainable business.”

Ernesto Aguila, President of CLR Roasters said, “I am very excited but not surprised on the business that we have contracted for 2016. The business model that we have in place and all the certificates for green coffee distinguish us from any other company and our better days are still in front of us, and there will be more contracts to follow. I want to thank our partners and team in Nicaragua, our team at CLR and the Youngevity team that have made all this possible.”

“This new $20 million dollar Green Coffee contract represents the largest order commitment ever procured by the Company’s Coffee Division. Last year we invested heavily in infrastructure improvements at our Nicaraguan-based operations and we are pleased to see this investment beginning to pay off. I am proud of our team’s efforts and contributions orchestrated by our local partners: Alain Hernandez, Marisol Silas and Ernesto Aguila, who assisted greatly in putting this extensive program together.”

Dave Briskie, Youngevity’s President and CFO said, “We believe this significant contract demonstrates the competitive advantage our Organic, Fair Trade, Rain Forest Alliance and Bird Friendly certifications provide to our Nicaraguan operations. These certifications combined with our large scale production capacity are designed to deliver a unique value proposition to large purchasers of Green Coffee.”

About Youngevity International, Inc.

Youngevity International Inc., (OTCQX: YGYI) (www.YGYI.com) is a fast-growing, innovative, multi-dimensional company that offers a wide range of consumer products and services, primarily through person-to-person selling relationships that comprise a “network of networks.” The Company also is a vertically-integrated producer of fine coffees for the commercial, retail and direct sales channels. The Company was formed after the merger of Youngevity Essential Life Sciences (www.youngevity.com) and Javalution Coffee Company in the summer of 2011. The company was formerly known as AL International, Inc. and changed its name to Youngevity International Inc. in July 2013.

About CLR Roasters

CLR Roasters (www.clrroasters.com) was established in 2001 and is a wholly-owned subsidiary of Youngevity International. CLR Roasters produces coffees under its own boutique brands as well as manufactures a variety of private labels through various tiers of distribution. Industries served include grocery, retail, wholesalers, hospitality, cruise lines, wellness facilities, office coffee service, and convenience store distribution. It also produces a unique line of coffees with health benefits under the JavaFit® brand.

Safe Harbor Statement

This release includes forward-looking statements on our current expectations and projections about future events. In some cases forward-looking statements can be identified by terminology such as “may,” “should,” “potential,” “continue,” “expects,” “anticipates,” “intends,” “plans,” “believes,” “estimates,” “encouraged” and similar expressions. The forward-looking statements contained in this press release include statements regarding the Company’s new coffee orders, anticipated revenue for its coffee operation, competitive advantage from its certifications and strategic investments in the country of Nicaragua and expected future growth. These statements are based upon current beliefs, expectations and assumptions and are subject to a number of risks and uncertainties, many of which are difficult to predict. The information in this release is provided only as of the date of this release, and we undertake no obligation to update any forward-looking statements contained in this release based on new information, future events, or otherwise, except as required by law.